Making the Healthy Choice the Easy Choice.

THE PARTNERSHIP FOR A HEALTHIER AMERICA (PHA) is devoted to working with the private sector to ensure the health of our nation’s youth by helping solve the childhood obesity crisis. PHA brings together public, private, and nonprofit leaders to broker meaningful commitments and develop strategies to end childhood obesity. Founded in 2010 in conjunction with—but independent from—Let’s Move!, PHA is a nonpartisan nonprofit that is led by some of the nation’s most respected health and childhood obesity advocates. Supporting our effort is our Honorary Chair First Lady Michelle Obama, alongside our Honorary Vice-Chairmen The Honorable William H. Frist, MD, and U.S. Senator Cory A. Booker (D-NJ). Our Board of Directors also includes nationally recognized business leaders, advocates, health professionals, and thought leaders from a variety of backgrounds. PHA works with the private sector to help solve the obesity crisis in three ways: (1) corporate commitments to make the healthy choice the easy choice, (2) signature marketing campaigns to promote healthy options, and (3) convening public and private stakeholders.